While everyone has a strong connection to their personal style, Second Skin facilitates a day-long style transformation in order to capture the psychological effects of how it feels to be in another person's clothing. Watch the video to witness the effects of living a day in someone else's shoes.

See what happens when dainty Elfee, who loves bows and channels Victorian witches, swaps clothes with Sophie, who sticks to black, Doc Martens and ripped tights. Elfee couldn't get free food just by batting her lashes and Sophie's friends marginalized her for trying to dress up.