Marcelo is the second of four people that Jeffrey Williams found for us in Milan. We now have Angela Grossi, who lives in Milan, as a permanent ambassador for us there, so there will be many more from Italy to come. Marcelo was born in Patagonia, Argentina and at the age of 8, remembers putting on fashion shows in his backyard. Presently, the “character” that makes-up Marcelo is someone with the passion and energy to launch and edit a magazine, organize PR events for companies like Givenchy, Alexander McQueen, Jil Sander, Prada, and Maison Martin Margiela, style, and dj. Considering how productive Marcelo is, it is not surprising that he is inspired by someone as prolific as Alejandro Jodorowsky, who was an iconic actor, poet, filmmaker, and playwrite (famous for the Mexican Western “El Topo”). As much as Marcelo loves clothes, he sees the potential superficialty that his business can bring, and most endearing is that he can laugh at his own infatuation with it. However, it takes an intellect to express with such ease the depth of vision of a suit in bold primary colors.