If I had to post a video that expressed the most definitive message of this site, it would be Jey’s. Not just living outside of the box, but smashing it, is what he consults his clients to do if they are going to be relevant in the twenty-first century. He goes on to say that if we don’t, we are heading for the dark ages and if we do, a cultural Renaissance. Like that period of rebirth in the sixteenth century, Jey feels that the internet has manifested the possibility of a comparable period in time of enlightenment with the connectivity of knowledge, language, culture and productivity in a matter of nano seconds. Among the many rigid and pretentious notions that the proliferation of information has suddenly made seem passe are the ideas in certain magazines that things are only wearable by the age of your decade, or need to be a designer head to toe, or that a jacket needs to be right side up or that men’s clothes are for men and women’s for women. Jey walks the walk and talks the talk. Self-confident and politically incorrect, he sees “clothes as dynamic art” and values how they reveal the way your mind works, how you are perceived, how they allow you to be creative, and how important the “feminine” side is to a one’s artistic vision (he is unabashed to the “gender” label of his clothes). He believes in a fine-tuned wardrobe, where you can wear a jacket five days in a row different ways and he is fluid with ideas like pairing loafers with sweatpants. Jey sent us a quote by Norman Mailer, which I think relates to something I have been wondering while doing this site: why are the innovators and creators considered “crazy” or “not normal” in society and why isn’t it the other way around? “Hip is the sophistication of the wise primitive in the jungle, and so it’s appeal is still beyond civilized man.”

If you like Jey, you might also enjoy Milton Puzy, James Fils-Aime, or James Ott.